The campaign teams and team captains are:
| 1. Water-based marinas |
Jeff Stovold, Mike McKeown & Michael Kelly |
| 2. Dry land marinas and brokers. |
Frank Farnsworth & Debbie Paris |
| 3. Insurance companies and financial institutions |
Drew Robertson & Sylvain Tisi |
| 4. Engine manufacturers and boat builders |
Rick Layzell & Irwin Zecha |
| 5. Industry distributors and suppliers |
Rob Barkley & Judy Semple |
| 6. Media and publications |
Brian Minton & Russ Sterling
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| 7. Associations |
Al Donaldson |
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